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WE CELEBRATE YOU FOR INTERNATIONAL WOMEN’S DAY—MS. PAC-MAN

WE CELEBRATE YOU FOR INTERNATIONAL WOMEN’S DAY—MS. PAC-MAN

 

For Women’s History Month (March) and International Women’s Day—March 8, 2020, I decided to do some research about how women are doing in the gaming culture.  I found a Forbes article with some surprising statistics. For teenagers, men are now playing games more than women. But from age 50 and up, women play more games than men. Yes—it appears to be true!

https://www.forbes.com/sites/kevinanderton/2019/01/29/women-over-50-are-playing-more-video-games-than-men-infographic/amp/?__twitter_impression=true

Decades of games populated by swarthy youths and impossibly-built, slutty female characters have, sadly, affected the numbers of girl gamers. But the gaming industry was not always so porn-obsessed! In 1981, a year after the monumental success of Pac-Man, the original arcade game, Ms. Pac-Man was released in the United States.

Even the developer of the most well-known arcade game in history, Pac-Man, Iwatani Tohru, admitted that his basic idea was to create a game that did not rely on violence and that would appeal to women. He actually got the idea by looking at his pizza box after eating a quarter of the pizza. What was left became Pac-Man!

A year later, corporate owners wanted to market directly to female gamers and  Ms. Pac-Man evolved. The game premiered in United States, and it eventually went on to become the best-selling arcade game of its time.

In a public statement made ahead of the release of Ms. Pac-Man,  Midway (the new corporate owners) Marketing Director, Stan Jarocki, stated that Ms. Pac-Man was created to pay homage to the female gamers that helped to make the original Pac-Man a success. By introducing the first female protagonist in an arcade game, Midway made history. https://www.arcadeclassics.net/80s-game-videos/ms-pac-man

So all you 15-year olds out there, snickering at the thought of any girl gamers kicking your ass-- you should be more worried about Grandma!


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